Strategic Plan
Strategic Plan 2023-2027
The strategic plan highlights our priority areas for the next five years while taking cognizance of past experiences, challenges, risks and opportunities. It is a culmination of an extensive engagement with internal and external stakeholders. The focus areas are, therefore, a reflection of the feedback provided by our stakeholders.
The Plan highlights the following key results areas (priority areas):
Key Result Area 1: Enhance strategic repositioning;
Key Result Area 2: Re-engineer and deliver effective enforcement of intellectual property rights;
Key Result Area 3: Foster data-driven planning, research and policy; and
Key Result Area 4: Enhance institutional capacity and sustainability.
These priority areas will be achieved through the following six (6) strategic objectives:
- To engage with key stakeholders to increase the level of awareness about counterfeiting;
- To build strategic alliances with domestic and international partners;
- To enhance IPR compliance;
- To plan and enhance data-driven decision-making to inform policy, awareness and enforcement;
- To enhance institutional capacity and sustainability; and
- To inculcate a service-level culture.
Download Anti-Counterfeit Authority(ACA) Strategic Plan 2023-2027 in PDF (5MB)